Women from across the country are making their voices heard on the best ways to care for their bodies, their minds and each other. Their tips? Practice safe sex, get those yearly exams and learn to manage stress.
Through http://www.EmpowHer.com, a national women’s health Web site and Brickfish, a social media advertising platform, women are sharing their best health advice through the “The Gift of Giving” contest where the grand prize winner will receive a $2,500 Tiffany and Co., gift card.
“‘The Gift of Giving’ campaign is the perfect way for women to exchange health information and learn from each other, which is what women already do intuitively,” said Michelle King Robson, founder & CEO of http://www.EmpowHer.com. “That’s why we are thrilled to see women propelling health advice virally across the Internet.”
King Robson goes on to say that “Women are the CMO’s of their family. They’re the chief medical officers in charge of keeping their loved ones healthy and that’s why EmpowHer.com is focused on tapping into the strength of women.”
Thousands of women have already tapped into their willingness to share. So far, the contest has garnered more than 600,000 engagements, which includes entries, views, votes, and reviews.
In addition to the grand prize winner, one winner selected from the top 100 most viral entries, will win a $1,000 gift card to Tiffany & Co. One winner, selected from all entrants who sign up on the EmpowHer.com site and creates a profile, will win a $500 gift card to Tiffany & Co.
Brands and agencies use Brickfish’s patent-pending platform to launch online advertising and marketing campaigns that spark the creation of brand-focused UGC, such as blogs, images, video and audio. Brickfish’s content sharing tools enable anyone to view and review submissions, vote on their favorites, and share them with friends and peers through email, Instant Message and by posting on social networking sites, creating a powerful viral conversation that spans the Internet.
“Today people look to peers on the Internet before making many types of purchase decisions, and health care is no different,” said Brian Dunn, CEO of Brickfish. “We are thrilled to partner with EmpowHer.com to facilitate those conversations in a highly viral and effective way, while boosting awareness of EmpowHer.com’s unique women’s healthcare hub.”
Tags: Anxiety, Gynecology, Sexual Health, STDs, Stress, Women's Health
